An abbreviated agenda is presented below. Click here to download the Complete Agenda for ETC 2010 (full text version). Note: there may be slight changes in rooms, the final version will be available at ETC.
Last updated on Jul 20, 2010| Saturday, January 30: - Tuesday, February 2 | ||||
|---|---|---|---|---|
| 05:00 PM | - | 09:00 PM | ETC Domestic Rhode Island Educational: Newport to Providence! | All Attendees - Pre-Registration Required |
| Tuesday, February 02: | ||||
| 07:00 PM | - | 09:00 PM | ETC Conference Reception Desk Open | All Attendees |
| Wednesday, February 03: | ||||
| 07:15 AM | - | 08:30 PM | ETC Conference Reception Desk Open | All Attendees |
| 07:30 AM | - | 03:30 PM | Seminar on Wheels Programs (SOW) | All Attendees - Pre-Registration Required |
| Creating Authentic Culinary Programs | ||||
| Using Art, Architecture and Literature to Experience Local Culture | ||||
| 07:30 AM | - | 03:30 PM | The Sustainable Tourism Lab: Volunteer with the Broad Street Heritage Project | All Attendees - Pre-Registration Required |
| 08:00 AM | - | 03:30 PM | Travel Planners' Jumpstart Seminar: The Nuts and Bolts of Nonprofit Travel | Travel Planners Only - Pre-Registration Required |
| 09:30 AM | - | 11:00 AM | Executive Pre-Forum Roundtable: Travel Program Nuts & Bolts Review | Pre-Registration Required |
| 11:00 AM | - | 06:00 PM | Executive Forum: Strategies for Strengthening - or Saving! - Your Institution's Travel Program | Pre-Registration Required |
| 03:30 PM | - | 06:30 PM | New! Getting Back to Business - Time to Meet Exclusively With Your Established Business Partners | Pre-Registration Required |
| 05:45 PM | - | 06:30 PM | Mentor Meet and Greet: Newcomers Connect with Their Mentors | Newcomers & Mentors Only |
| 06:45 PM | - | 07:15 PM | Selling To The U.S. Educational Market: A Supplier's Guide | All Attendees |
| 07:15 PM | - | 07:50 PM | ETC 2010 Conference Welcome & Overview Plus RT Showcase Honoree Awards | All Attendees |
| 07:50 PM | - | 08:30 PM | Opening Keynote: “Never Let a Good Crisis Go to Waste” -- Lessons for Tapping into the Hearts and Minds of Today’s Consumer | All Attendees |
| 08:30 PM | - | 10:00 PM | ETC Partner Invitational Dinners (Pre-Conference invitations are provided by host partners to their guests) | By Invitation Only |
| 08:30 PM | - | 10:00 PM | Gourmet Providence: Dine and Network with Colleagues | All Attendees |
| 09:45 PM | - | 11:00 PM | Invitational VIP Reception (Speakers, Partners, Advisory and Emeritus Councils) | By Invitation Only |
| Thursday, February 04: | ||||
| 07:00 AM | - | 10:00 AM | Partner & General Setup in the International Bazaar | All Exhibitors & Partners |
| 07:30 AM | - | 07:30 PM | ETC Conference Reception Desk Open | All Attendees |
| 08:00 AM | - | 10:00 AM | Travel Planner Benchmarking, Shop Talk, and CHILEAN Breakfast: Building A Case For Your Travel Program's Existence (Roundtables Grouped By Program Mission) | Travel Planners Only |
| Money - Revenue Driven Programs | ||||
| Education -- Engagement and Learning | ||||
| Cultivation: Undertaking Cultural Change In A Downturn Economy | ||||
| 09:00 AM | - | 02:00 PM | Enjoy the Complimentary Cappuccino Bar - A Taste of PERU! | All Attendees |
| 10:00 AM | - | 12:00 PM | ETC International Bazaar: CELEBRATE CHILE! Business to Business Networking | All Attendees |
| 10:30 AM | - | 10:45 AM | ETC International Bazaar Niche Travel Initiatives -- Domestic Tours | All Attendees |
| 11:15 AM | - | 11:30 AM | ETC International Bazaar Regional Programming Initiatives -- Latin America | All Attendees |
| 11:30 AM | - | 12:45 PM | Boxed Lunch Pickup | |
| 12:30 PM | - | 01:30 PM | Mid-Day Keynote -- The Da Vinci Principle: How the K.I.S.S. Rule Powers Great Communications | All Attendees |
| 01:45 PM | - | 03:15 PM | Concurrent Educational Sessions I | All Attendees |
| Evolving Business Models: Repositioning For Success | ||||
| Peter Greenberg & Press: Airfare Deals & Secrets | ||||
| Great Guides: The Human Touch in Touring | ||||
| Publish or Perish! The Catalog Self-Help Clinic | ||||
| 01:45 PM | - | 02:30 PM | IT Seminar -- SEO & SEM: What Does It Take To Succeed? | All Attendees |
| 02:30 PM | - | 03:15 PM | IT Seminar -- Measuring Website Success: On A Thin Budget | All Attendees |
| 03:00 PM | - | 06:00 PM | Enjoy the Complimentary Cappuccino Bar - a Taste of PERU! | All Attendees |
| 03:15 PM | - | 04:15 PM | ETC International Bazaar: CELEBRATE CHILE! Business to Business Networking | All Attendees |
| 03:30 PM | - | 03:45 PM | ETC International Bazaar Regional Programming Initiatives -- Middle East/Africa | All Attendees |
| 04:15 PM | - | 05:45 PM | Concurrent Educational Sessions II | All Attendees |
| Press Perspectives: Trends, What's Hot and What's Not | ||||
| Tour Innovation & Initiatives: Successful Programming In A Downturn Economy | ||||
| The Power of E-mail Marketing: Enhancing Your Message and Delivery | ||||
| Adding Value? How to Make Your Brand Memorable | ||||
| 04:15 PM | - | 05:00 PM | SEO & SEM: What Does It Take To Succeed? (Repeat Session) | All Attendees |
| 05:00 PM | - | 05:45 PM | Responsible Tourism Seminar -- Tourism in Antarctica: A Focus on Safety and Environmental Responsibility | All Attendees |
| 05:45 PM | - | 06:30 PM | E-mail Marketing -- Extended Q&A | All Attendees |
| 05:45 PM | - | 06:30 PM | Press Interviews -- Extended Q&A | All Attendees |
| 05:45 PM | - | 07:15 PM | ETC Official Partner Invitational Receptions: Pre-Conference Invitations Are Provided by Host Partners To Their Guests | By Invitation Only |
| 06:15 PM | - | 07:15 PM | Emeritus Council Meeting | ETC Emeritus Council Only |
| 07:45 PM | - | 08:15 PM | Evening Keynote -- The Power of Curiosity: Creating Real World Experiences | All Attendees |
| 08:15 PM | - | 08:30 PM | Torch Walk and Lighting Ceremony of WaterFire | All Attendees |
| 08:30 PM | - | 09:45 PM | Community Dinner and Dancing at Waterplace Restaurant | All Attendees |
| Friday, February 05: | ||||
| 07:30 AM | - | 07:00 PM | ETC Conference Reception Desk Open | All Attendees |
| 08:00 AM | - | 09:30 AM | Morning Keynote -- Baby Boomer Men & Women: The Next Marketing Frontier | All Attendees |
| 09:30 AM | - | 02:30 PM | Enjoy the Complimentary Cappuccino Bar - A Taste of PERU! | All Attendees |
| 09:30 AM | - | 11:30 AM | ETC International Bazaar: CELEBRATE MEXICO! Business to Business Networking | All Attendees |
| 09:45 AM | - | 10:00 AM | ETC International Bazaar Regional Programming Initiatives -- Asia | All Attendees |
| 10:45 AM | - | 11:00 AM | ETC International Bazaar Regional Programming Initiatives -- Europe | All Attendees |
| 11:30 AM | - | 01:00 PM | Concurrent Educational Sessions I | All Attendees |
| Making The Most of Social Media Marketing: Are You There Yet? | ||||
| Consumer Travel Trends: Engaging Boomers and The X and Y Travelers | ||||
| New Pre-Travel Medical Screening and Education: Best Practices | ||||
| Travel Databases: For Thin Budgets and The Technologically Challenged | ||||
| 11:30 AM | - | 12:15 PM | Innovative Itinerary Development Seminar -- Spotlight on Educationals and the 2009 Israel Educational | All Attendees |
| 12:15 PM | - | 01:00 PM | Innovative Itinerary Development Seminar -- Adventure and Thematic Travel: For All Ages | All Attendees |
| 12:30 PM | - | 01:30 PM | Boxed Lunch Pickup | |
| 01:15 PM | - | 02:00 PM | Mid-Day Keynote -- Getting To Yes In Difficult Times: Why Negotiation Is Today's Greatest Challenge | All Attendees |
| 02:15 PM | - | 03:45 PM | Concurrent Educational Sessions II | All Attendees |
| Marketing In Hard Times: What Is, What Was, and What Could Be | ||||
| Ask The Experts: New Legal, Security, Liability and Travel Considerations For Educational Travel | ||||
| Web Video Made Easy: Expanding Website Reach By Adding Visual Content - Yourself! | ||||
| Social Media In Action: Case Studies | ||||
| 02:15 PM | - | 03:00 PM | Sustainability Seminar -- ETC 2010 RT Showcase Honorees and 2010 Geotourism Challenge | All Attendees |
| 03:00 PM | - | 03:45 PM | Responsible Tourism Seminar -- Educational Travel In The Middle East: Traveling The Ancient Path of Abraham | All Attendees |
| 03:30 PM | - | 06:30 PM | Enjoy The Complimentary Cappuccino Bar - A Taste of PERU! | All Attendees |
| 03:45 PM | - | 04:30 PM | ETC International Bazaar: CELEBRATE MEXICO! Business to Business Networking | All Attendees |
| 04:00 PM | - | 04:15 PM | ETC International Bazaar Niche Travel Initiatives -- Cruises | All Attendees |
| 04:30 PM | - | 06:30 PM | ETC International Bazaar Business to Business Networking: Destination, Supplier, Operator Meetings | Destinations, Operators and Suppliers Only |
| 04:30 PM | - | 06:30 PM | Travel Planner Benchmarking, Shop Talk, Mexican Hot Chocolate and More! (Roundtable Grouped By Program Size or Institutional Affinity) | Travel Planners Only |
| Travel Planners with Programs of 40+ Tours | ||||
| Travel Planners with Programs of 30-40 Tours | ||||
| Travel Planners with Programs of 20-30 Tours | ||||
| Travel Planners with Programs of 19 Tours and Under | ||||
| MAC - Museums, Art & Cultural Programs | ||||
| NACZ - Natural History, Aquarium, Conservation and Zoo Programs | ||||
| 06:30 PM | - | 08:00 PM | ETC Official Partner Invitational Receptions: Pre-Conference Invitations are Provided by Host Partners To Their Guests | By Invitation Only |
| 07:45 PM | - | 09:45 PM | Enjoy The Complimentary Cappuccino Bar - A Taste of PERU! | All Attendees |
| 08:00 PM | - | 09:45 PM | Gala Dinner: A Taste of Rhode Island -- "Jeet Yet?" | All Attendees |
| 09:45 PM | - | 11:45 PM | ETC International Bazaar Exhibitor Breakdown | Destinations, Operators and Suppliers Only |
| Saturday, February 06: | ||||
| 07:30 AM | - | 01:00 PM | ETC Conference Reception Desk Open | All Attendees |
| 07:50 AM | - | 09:50 AM | Travel Planner Benchmarking, Shop Talk, and Peruvian Breakfast: ETC 2010 Game Plan -- Turning Ideas Into Action | Travel Planners Only |
| Programs With 25+ Tours | ||||
| Programs with <25 Tours | ||||
| 08:30 AM | - | 09:50 AM | CEO Roundtable -- Innovative Sales Strategies: Best Practices To Attract The Boomers | By Invitation Only |
| 08:30 AM | - | 09:50 AM | Social Media Primer: Get Schooled On The Essentials | All Attendees |
| 10:00 AM | - | 11:00 AM | Closing Keynote -- Next Steps in Social Media: Creating a Unified and Successful Platform For Affinity Travel | All Attendees |
| 11:00 AM | - | 11:15 AM | Peruvian Coffee Break | All Attendees |
| 11:15 AM | - | 01:00 PM | Post Conference Social Media Workshops: Get Your Hands Dirty and Put Our Theories To The Test | All Attendees |
| To Blog or Not? Specific Blogging Tools To Expand Your Member/Alumni Engagement | ||||
| Advanced LinkedIn, Facebook and Twitter and Travel: Latest Applications for Connecting With Members/Alumni | ||||
| 01:00 PM | - | 01:00 PM | ETC 2010 Concludes - See you in 2011 for ETC's 25th Anniversary Conference! | |
| 01:30 PM | - | 03:30 PM | EAC and Emeritus Councils Debriefing Session | |
